Outstanding Service Will Sustain Many Businesses in Good & Bad Times

Based on yesterday's article in The New York Times, it's clear that many New York City restaurateurs are worried about their long term survival in this protracted economic downturn. They are slashing their prices and turning on the charm to keep customers coming in and referring their friends. While this is certainly good news for New York diners, it's a bit tragic to see customer service used in what seems to be a short term marketing ploy.

When I think about my favorite restaurants, I recall good service just as much as tasty food. An informal poll of friends indicates that many of them share my appreciation of good service. In fact, we make many restaurant selections because of fond recollections of stellar service. If the restaurants featured in the New York Times article had always focused on providing outstanding service in good economic times as well as bad, I'm confident that many of them wouldn't be suffering so much in this weakened economy. Truly great service businesses, including restaurants, will usually be able to generate enough buzz to sustain themselves regardless of the direction of the economic tide.

Comments

[Lauren]

I completly agree. I've been talking about this subject to many of our clients. One client of ours actually called to tell us how Endsight's customer service will get us through these times. I think a lot companies forget about this crucial component of a successful business.
www.endsight.net

[Patrick Galvin]

Thanks for your comment Lauren. I've heard a lot of great things about Endsight's customer service from friends of mine who are clients. I'm sure that the close attention you pay to customers will not only get you through this difficult economic time but allow you to emerge stronger since some of your less custom service focused competitors will fall by the wayside. Keep up the great work!